Wednesday, May 9, 2012

Outsourcing - The Good, The Bad and The Ugly

Today you will be finishing watching the Simpson's Episode "Kiss Kiss Bang Bangalore".  I know this is The Simpsons, but it is an excellent satire of outsourcing (which brings you to what you are doing today).  Using the following links, find out about how outsourcing impacts the people in developing countries.  Obviously, the goal of corporations is to make money and sometimes this goal is persued without regard to the people who work for the company - viola, sweatshops.

Please find the answers to the following questions by using the link below:

1. What is a sweatshop?
2. How does a sweatshop link to outsourcing?
3. Why are sweatshops used?
4. Where are sweatshops used?
5.  Who uses sweatshops?

http://www.waronwant.org/overseas-work/sweatshops-and-plantations
Use the number of links on the left side of this page.

Once you have answered those questions, please watch the following video about how women are treated in sweatshops.
http://www.waronwant.org/overseas-work/sweatshops-and-plantations/hide/watch/17483-sweatshop-workers-explain-how-badly-they-are-treated

Now, after hearing/reading and researching about the use of sweatshops, does it make you feel differently about the products that you purchased?  When we look at advertising in our society, do these companies who use sweatshops advertise their human rights abuses?  What would it look like if companies were forced to advertise the reality of their products?  That is where you come in.

ASSIGNMENT:
Today you are going to start creating a SATIRE advertisement for a corporation that has used sweatshop labour. 

What is SATIRE?

Satire is primarily a literary genre or form, although in practice it can also be found in the graphic and performing arts. In satire, vices, follies, abuses, and shortcomings are held up to ridicule, ideally with the intent of shaming individuals, and society itself, into improvement.[1] Although satire is usually meant to be funny, its greater purpose is often constructive social criticism, using wit as a weapon.
A common feature of satire is strong irony or sarcasm—"in satire, irony is militant"[2]—but parody, burlesque, exaggeration, juxtaposition, comparison, analogy, and double entendre are all frequently used in satirical speech and writing.  (from wikipedia...but it was such a great definition - especially "USING WIT AS A WEAPON")

Use the computers to create your ad and use your wit as a weapon...

What would this look like?


We will continue to work on these on Friday as well.

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